152: What to focus on to double your results this year
Catch up on some related episodes:
How to create a vision plan for your business to guide you through 2023
Feel like you're stuck and making no progress? This is for you.
Today’s talking points:
More time doesn’t equal more results. I’m sharing exactly why you need to focus on your impact, rather than your time.
We’re going to talk about time.
More specifically, we’re going to bust the myth that doing more = more results.
The main reason we think we’re not getting the results we want is that we either don’t have enough time or we’re not making the most of our time.
This is going to change your perspective. We’re diving into both mindset and strategy, including…
How more time doesn’t always equal more results
How you can maximise & improve the things you are already doing
How to be more impactful instead of just doing more
How you can make the actions you’re taking create even more impactful results.
Buckle up, because it’s going to be a good one.
your time
I see it often.
It’s easy to think that if you could do XYZ each day that you would get so much more done. Or if you didn’t have to do XYZ, you would get so much more done.
A solid example of this is if you left your full-time role, you’d have lots more time to get more done.
So what happens is you leave your full-time role but find your productivity and the results don’t significantly change.
We think that the reason we're not getting the results or the reason we're not creating as much as we want is because we don't have enough time.
This is actually our brain looking at things in a lazy way. Our brain wants to survive and one of its survival instincts is to conserve energy. Your brain is always going to want you to do the easiest thing. If it tells you you don't have enough time to increase your productivity as you don’t have time, it’s easy to listen to that.
So, I want to encourage you to think about unlinking time from results.
How can you maximise and improve what you’re already doing? It's not the number of tasks people do in their business that makes them money, it’s the impact that it has on the people that make you money.
Increase your impact
If you want to increase your money you should look at increasing your impact.
Impact over income is one of my biggest values in business.
Ask yourself these types of questions:
What is the 20% of what you are doing that's producing 80% of your results?
What are your needle movers?
Can you get better results for your clients in less time?
Can you get better results for your community or free events in less time?
Can you teach this in a better clearer a simpler way?
Can you make a tool to help them?
Can you share a story to inspire them and motivate them and help them to keep going?
Instead of thinking about all the time you don't have and all of the tasks you're not doing, I encourage you to think about what you could be doing to be more impactful.
We're taught that if we want bigger results, we just need more action. However, as a business owner, I don't think that's a good way to look at it. Instead, I want you to look at what activities are the most impactful in your business? And how can you maximise those? How can you maximise the places you're already being effective? How can you make the things that are good, better than ever?
Remember the entrepreneur who does the most amount of tasks does not make the most amount of money.
It’s best to be focused on the results that you are creating for your community, for yourself and for your business.
your thoughts & feelings matter
Your thoughts and feelings while you are doing the actions really, really matter.
It is not enough to just show up and check tasks off your list. You need to be really good at what you do and continuously improve, there's always room to grow.
Keeping your thoughts and feelings in line with the results you want to create is a really powerful method to improve.
If I'm thinking in my mind, my content is not that good, I'm not good at this, I'm rubbish at this, I'll feel defeated in my body, heavy and stuck. My actions aren't going to be as powerful or as impactful as they are when I'm thinking this is going to blow their minds, they are going to love this.
When you feel excited about your business, and you feel committed to your clients and the results that you're creating, your actions create different results.
being intentional
When we have a luxurious amount of time, we usually end up using that time to indulge in negative thoughts and we have more time to become indecisive. When we're limited on time, most often it makes us opt out of the drama.
I have definitely experienced this since coming back from maternity leave and working four days a week and shorter hours than before I had a baby. I am so much more intentional with my time and what I focus on.
So this is a really common thought error where you think if you have more time, your work will be better. Or if you spend longer on creating something, it makes it higher quality.
What I'm telling you is that if you are spending a lot of time in low-quality thinking, your quality and amount of work will actually go down. When you level up your thinking, all the action you take becomes more valuable.
So a better question instead of ‘What would I do if I had more time?’ should be ‘How do I supercharge every action I do in my business today?’
The key to all of this is being focused on the results and transformation, rather than being focused on the number of tasks you're doing and the amount of time.
To recap
Impactful action is far more productive than having more time. I will warn you though, expect resistance. Your brain is probably not going to want to sit down and do this but work is worth doing.
When you start really pushing yourself to think differently about time and think about how to create results with your tasks that will build a skill set that will make you a lot of money.