HOW I GOT TO WHERE I AM TODAY - AN INTERVIEW WITH LIZZIE FROM WANDERFUL WORLD

HOW I GOT TO WHERE I AM TODAY - AN INTERVIEW WITH LIZZIE FROM WANDERFUL WORLD

Lizzie is a professional business and lifestyle writer who creates epic content for start-ups and marketing companies. She also runs Wanderful World, a blog for creative freelancers, where she creates courses, runs workshops, and writes actionable posts for budding freelancers.

DID YOU ALWAYS WANT TO GO INTO YOUR CHOSEN CAREER?

At the back of my mind I always wanted to be a writer, but I was too embarrassed to admit it. Writing was the thing I loved doing the most, but I figured that I’d never be able to make a viable career out of it.
 

WHEN DID YOU START TO DEVELOP A PASSION FOR WHAT YOU CURRENTLY DO?

I’ve been writing ever since I can remember. My mum has little stories I wrote when I could first put pen to paper, and throughout school I started and scrapped about a hundred novels!

I’d always had writing as a kind of hobby, but it wasn’t until I started my blog in 2012 that I realised it could actually be a viable career choice. I had my eyes opened to a whole new online world and I absolutely loved reading about people who had gone freelance or had leveraged their blogs so they could make money. It was inspiring and I wanted some of that action!  

10 TRIED & TESTED WAYS FOR USING SOCIAL MEDIA TO GENERATE BUZZ

10 TRIED & TESTED WAYS FOR USING SOCIAL MEDIA TO GENERATE BUZZ

Want to get more eyes on your latest blog posts?

Promoting yourself on social media isn’t easy, and finding the perfect balance is near impossible. But generating a buzz through your platforms can make a massive difference to how many people view, comment and share your content.

If you’re new to social media or you’re looking for ways to make more of an impact, this post is just for you. Today, I’m sharing 10 tactics you can use to generate the biggest buzz ever.

Ready to go?

 

#1 | Use teasers

Whenever a business launches a new product, they're always more successful when they have a teaser campaign.

Teaser campaigns are used to offer a peek of products or information that acts as a clue, which helps to build excitement. This way, when the big launch day comes, people are excited about your product and ready to buy it.

This is exactly the same when it comes to your blog posts. You can share a peek of what’s to come on your blog over the next few weeks, and that way, when you publish your latest post, people are ready to head over to your blog.  

Check out this teaser that helped to launch my #BloggingBreakthrough eBook in January. I posted the last few words that every reader would see when they finished the book. This is now my most liked photo on Instagram and built up a lot of anticipation for the eBook’s release.

WHY YOU NEED TO HONE IN ON YOUR BLOG TOPICS TO SEE GROWTH

WHY YOU NEED TO HONE IN ON YOUR BLOG TOPICS TO SEE GROWTH

Let’s paint a picture. You’ve been blogging for a few months or even a few years. You’ve got a consistent publishing schedule and you’re being active on social media, You’re essentially doing all the things you’re pretty sure you should be doing in order to grow your online presence. But your audience isn’t growing as fast as you like.

You watch all these other bloggers whirl past you, running straight into a crowd of their devoted and excited followers and you’re thinking, what? My content is great. Why am I not seeing those results?

Believe me - I’ve been there. I know how frustrating it is. But I also know the problem - you’re not honing in on your blog topics.

What does honing in on your blog topics mean?

First of all, you need to keep in mind the goals for your blog (so where you’re heading), and your why. So why you’re even running this blog in the first place. Once you understand the purpose for why you’re creating content, it will start to make it easier to define the topics you actually want to write about.

But before you start thinking about surveys and reaching out to your audience - stop. This isn’t about them. It’s about you. It’s all about you. Why do you dedicate so much time to your blog? What’s your dream? What do you want to get out of it?

Are you hoping to earn some money through brand partnerships? Do you use your blog as your creative outlet? Are you trying to start your own business and using your blog to support this? Does getting likes, comments and interacting with your community make you feel like your work is meaningful? Are you creating products to sell alongside?

There ain’t no point in going any further until you figure this step out.

HOW TO COPE WITH CREATIVITY OVERWHELM

HOW TO COPE WITH CREATIVITY OVERWHELM

As a blogger writing about various topics, it’s imperative to channel my creativity into what my readers need. One of the reasons I offer so much different content on ABOH is because I love how creativity can act as an outlet. I thrive on writing about my experiences to help others and combined with the power of creativity, inspiring and motivating people to get to where they want to be. 

It would be my dream to do this for a living and I love everything I do for this online space. But when you love being creative and it’s a part of who you are, it can be hard to figure out how to keep it under control and focus on the day-to-day running of things. Through my experiences recently, I’ve found some ways to really figure out how to keep things for my blog running smoothly, whilst fuelling my creativity at the same time.

Listen to your heart

I’ve been writing my whole life, ever since I was little. Writing is a huge part of my creative process, whether it’s writing for this blog or writing pages everyday in my journal. As far back as the start of high school, I remember feeling the need to get my thoughts out in the form of writing. It was one of the biggest ways I learnt to understand who I was. I would come home and just write for hours, doing what my heart wanted me to do. 

Since then I’ve thrived on fulfilling those needs which is a big reason why I started ABOH. When I experience loss or if I’m going through a difficult time with something, I don’t feel a block. I feel an overpowering urge to process my emotions with a pen and paper

WHY "BUSYNESS" IS A FALSE SENSE OF PRODUCTIVITY

WHY "BUSYNESS" IS A FALSE SENSE OF PRODUCTIVITY

As I worked on reviewing the tasks I’d completed in June and made plans for July, I realised something. Despite the fact that I made important progress and learnt lots of new things, it didn’t really seem like I’d done anything different. And in fact, I’m not sure whether some things were done to the best of my ability.

Yes - you need to give yourself a break in order to grow and you shouldn’t put unnecessary pressure on yourself. But it wasn’t really about that. I was working hard. Was I working smart? No. Which is what today’s post is all about - why “busyness” is a false sense of productivity.


Alright - what does this even mean?

Essentially, it’s thinking you’re being truly productive when really, you’re not. It’s busy work, multi-tasking, and just plain busyness, which leads to you not getting any real work done. I don’t think the process of being productive is something you can just switch on. It’s a whole skill in itself that you’ve got to develop. I believe that I continue to better this skill on a daily basis - productivity is something that is really important to me.

So if this is something that sounds like you, thankfully, you can start making a difference with some small changes.

In the blogging world especially, it seems like it’s “cool” to be busy. If you’re not constantly reaching one goal and moving onto the next, then are you really doing any work at all? This is obviously not true. We’re all working hard. And if you switch off at 8pm and don’t do any work on a Saturday, then I’d actually say that you’re the cool one. You’re finding the balance. You’re working efficiently. You’re not just being busy for the sake of it. You’re enjoying your life and being productive at the same time.